Toyota to Become Title Sponsors of T20 Franchise League in the USA
Minor League Cricket has received a boost with Toyota announcing its sponsorship of the 2021 MILC inaugural championship season. Minor League Cricket, along with the owners of its 27 participating teams, has invested over $4 million in the staging of this tournament that is touted as the most expensive tournament American cricket has ever witnessed.
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Announcement by Toyota Motor North America
Matt Ozawa, the manager of asset management and activation at Toyota Motor North America, has said in a media release, “We’re honored to be part of the first-ever Minor League Cricket season and to help support the growth of the sport as it embarks on its most extensive competition to ever take place in the United States. We look forward to joining the league, its athletes, cricket lovers and Toyota fans across the country for a historic inaugural championship season.”